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Real Estate Brokerage · Case Study
haus & haus:
Performance Ledger.
"Converting strong Dubai property demand into qualified buyer and seller enquiries for a full-service real estate brokerage."
1,460+
Buyer & seller leads
AED 155
Average cost per lead
37%
Qualified lead rate
4.6X
Attributed ROAS
Market depth
Funnel performance · qualification · global demand
Strategic Overview
The Vision & Pivot.
haus & haus is a full-service Dubai real estate brokerage handling buyers, sellers, tenants and landlords across the city's residential market.
The Framework
AI-Led Execution.
We ran full-funnel paid-media campaigns across Google Ads and Meta Ads, covering buyers, sellers and off-plan investment leads, with qualification-led optimisation to protect lead quality at scale.
Hard Data
Quantifiable Impact.
1,460+ buyer and seller enquiries generated through full-funnel paid media
AED 155 average cost per lead across combined Google Ads and Meta Ads spend
37% qualified lead rate maintained at scale, with a 4.6X attributed ROAS
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